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Manufacturing USA at SXSW Conference

Manufacturing USA® to Spearhead “Reimagining Energy Use with Digital Technologies” Panel Discussion at Upcoming SXSW® Conference

  • The NIST Office of Advanced Manufacturing, which serves as the coordinating office for Manufacturing USA, today announced that four institutes will lead a panel discussion at the South by Southwest (SXSW) conference on March 9 at 4PM CT.
  • The annual SXSW conference offers attendees a view of the future, celebrating innovation and technology and providing a forum for creative thinkers to discuss what’s next and learn about the resources that can help them build the future.
  • The "Reimagining Energy Use with Digital Technologies" panel will discuss how intelligent digital technologies enable changes in manufacturing processes and products to radically reduce energy use and eliminate waste.
Graphic showing three images: a person typing on a keyboard with digital data charts overlaid, offshore wind turbines, person's hand holding recycled plastic. Text beneath images: Panel Session – Energy Track: Reimagining Energy Use with Digital Technologies. There are also photos of each of the four panelists.
Credit: Adobe Stock, C.Blasioli \ NIST

Gaithersburg, MD - March 1, 2024 – The NIST Office of Advanced Manufacturing, which serves as the coordinating office for Manufacturing USA, a national network created to secure U.S. global leadership in advanced manufacturingtoday announced that four institutes will lead a panel discussion at the South by Southwest (SXSW) conference scheduled for March 8-16, in Austin, Texas.

The annual SXSW conference offers attendees a view of the future, celebrating innovation and technology and providing a forum for creative thinkers to discuss what’s next and learn about the resources that can help them build the future. 

Dale Brosius, Executive Vice President and Chief Commercialization Officer at The Institute for Advanced Composites Manufacturing Innovation, Olivia Morales, Solutions Architect at CESMII - The Smart Manufacturing Institute, Art Wall, Director of Fab Operations at NextFlex, and Dr. Magdi Azer, Chief Technology Officer of The REMADE Institute, will be speaking on Saturday, March 9, at 4PM in the Austin Convention Center, Room 6AB during the session titled: “Reimagining Energy Use with Digital Technologies.” The panel will discuss how intelligent digital technologies enable changes in manufacturing processes and products to radically reduce energy use and eliminate waste. The panel will also highlight how Manufacturing USA builds collaborative innovation ecosystems to advance critical technologies.

Representing 30% of U.S. greenhouse gas emissions, engaging the industrial sector is critical to achieving the nation’s climate goals. Today, digital technologies are helping reimagine manufacturing processes and products to reduce energy use, decrease emissions, and eliminate waste, creating “circular economy” product flows; increasing energy efficiency through smart manufacturing; and employing digital capabilities in new ways to enhance sustainability. Companies, government, and researchers are collaborating to develop and deploy these technologies through the Manufacturing USA national initiative.

Manufacturing USA was created in 2014 to secure U.S. global leadership in advanced manufacturing by connecting people, ideas, and technology. Manufacturing USA institutes convene business competitors, academic institutions, and other stakeholders to test applications of new technology, create new products, reduce cost and risk, and enable the manufacturing workforce with the skills of the future.

​For more information about SXSW and to register, please visit: https://schedule.sxsw.com/2024/events/PP142491

About Manufacturing USA

Manufacturing USA® is a national network created to secure U.S. global leadership in advanced manufacturing through large-scale public-private collaboration on technology, supply chain and education and workforce development. The network comprises the U.S. Departments of Commerce, Energy and Defense, their sponsored manufacturing innovation institutes, and six additional federal agency partners, creating a whole-of-government, national effort to drive innovation in manufacturing. In 2022, the network collectively worked with over 2,500 member organizations, 63% of which are manufacturing firms, and 73% of these are small manufacturers, collaborated on over 670 major technology and workforce R&D projects, engaged over 106,000 people in advanced manufacturing training, and invested $416M in these activities from state, industry, and federal funds.

Released March 1, 2024